February 4, 2025
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2 minutes read
What makes mobile identity based on smartphone data stand out?

User authentication has become vital to securing online transactions and interactions as the digital economy grows. This need is especially critical in the mobile sector, which has become a prime target for cybercriminals. However, the authentication landscape remains fragmented, with varying methods and standards.

This is where mobile identity solutions based on smartphone data come into play. These solutions stand out for their ability to provide secure and accurate identification, benefiting both businesses and users.

Why mobile identity is the future of secure authentication

Mobile identity services offer advanced user verification by comparing smartphone data with real-time information from telecom operators. This method strengthens security and builds trust between users and organizations.

Moreover, mobile identity isn’t limited to login credentials and transaction security. It’s also a cornerstone of communication and interaction with individuals and IoT devices, significantly expanding its use cases.

Top use cases for mobile Identity

A 2023 global survey by HID highlights the growing importance of mobile digital identification. The report predicts that, within five years, nearly 80% of organizations will adopt mobile identity solutions, with industry experts estimating that 94% of their clients will implement these technologies.

Current use cases include:

Additionally, mobile identity is gaining traction in ensuring that age-appropriate content reaches users. For instance, it can verify whether a user is over 18, determine if a plan is part of a family package, and identify the person responsible for each number within the plan.

Mobile identity and digital inclusion

In regions like Latin America, mobile phones are often the primary—and sometimes the only—gateway to digitalization. As a result, mobile identity verification is critical for preventing fraud and expanding access to essential services.

Guillaume Bourcy, partner and CIO at GTC said during a webinar hosted by Plusmo, “Mobile identity offers an incredible opportunity to include more people in the digital economy, as nearly everyone today has a mobile phone number”.

Mobile identity could leverage additional attributes to provide broader services. For example, it could generate behavioral risk scores, streamline data collection, and consolidate key insights into a single platform, paving the way for greater financial inclusion and service accessibility.

Plusmo: Pioneering mobile Identity solutions

At Plusmo, we lead the charge in mobile identity authentication with a suite of services to ensure secure and seamless transactions. Our innovative solutions protect users from fraud while enabling businesses to thrive in a safer, more inclusive digital ecosystem.

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